UX Designer Salary in Wisconsin (2026)
The average UX Designer in Wisconsin earns around $120,000/year. After taxes, your estimated take-home is $88,233/year ($7,353/month).
Take-Home Pay Breakdown
| Category | Amount |
|---|---|
Annual Take-Home Pay | $88,233 |
Monthly Take-Home Pay | $7,353 |
Biweekly Take-Home Pay | $3,394 |
Hourly Take-Home Pay based on 2,080 hrs/year | $42/hr |
Federal Tax | $17,570 |
State Tax | $5,017 |
FICA Taxes | $9,180 |
Effective Tax Rate total taxes ÷ gross salary | 26.47% |
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UX Designer Salary Ranges in Wisconsin
Not all UX Designers earn the same — not even close
Wisconsin's UX designer market is anchored by Epic Systems Verona (~12K WI employees, the country's largest healthcare software UX team designing clinical UX for ~78% of US hospital beds via MyChart + Hyperspace + Haiku + Canto + Limerick mobile + Cosmos research portal), Northwestern Mutual HQ Milwaukee (advisor platform + member portal + investment app UX), American Family Insurance HQ Madison, Kohl's HQ Menomonee Falls (e-comm + app UX), Fiserv HQ Brookfield (bank platform UX), Harley-Davidson (dealer + e-comm + connected motorcycle UX), plus Aurora Advocate + UW Health patient-facing healthcare UX.
Director / VP Design
$185,000–$345,000+ TC
Epic Director Design · NM VP Design · Kohl's Director · Fiserv Director · senior leadership
Senior UX Designer (Clinical / Epic)
$125,000–$200,000
Epic Verona clinical UX · MyChart + Hyperspace + Haiku · ~78% US hospital beds reach
Senior UX Designer (Insurance)
$118,000–$185,000
NM advisor + member portal · American Family · CUNA Mutual · WPS · advisor + member + claims UX
Senior UX Designer (Retail / E-comm)
$118,000–$185,000
Kohl's · Harley-Davidson e-comm · Trek Bicycle · Snap-on · conversion + checkout + browse UX
Senior UX Designer (Payments / Fintech)
$125,000–$200,000
Fiserv · Robert W. Baird advisor tools · CUNA Mutual · bank + advisor + investor UX
Senior UX Researcher
$125,000–$200,000
Epic research · NM research · Kohl's research · qualitative + quantitative methods specialty
Senior Product Designer (B2B)
$130,000–$200,000
Johnson Controls + Rockwell + Snap-on + Manitowoc · industrial + dealer-tool UX specialty
Senior Content / UX Writer
$98,000–$155,000
Epic content · NM content · Kohl's content · microcopy + IA + content design specialty
Mid-Level UX Designer (3-6 yrs)
$82,000–$125,000
Functional UX designer at WI Fortune 500 · transitioning to senior band
Junior UX Designer (0-3 yrs)
$58,000–$88,000
UW-Madison School of Human Ecology + UW-Stout Industrial Design + MIAD + Marquette pipeline · entry portfolio
Worth knowing: Epic Systems UX team is the country's largest healthcare-software UX organization and a feature most national UX surveys understate for WI. Epic's clinical UX team designs the user interfaces flowing through ~78% of US hospital beds running Epic EHR — including MyChart patient portal (~150M+ active US patients), Hyperspace clinical workstation UI, Haiku + Canto + Limerick mobile clinical apps, plus the Cosmos research portal. Senior Epic clinical UX designers clear $125-200K TC. Northwestern Mutual UX Milwaukee operates substantial advisor platform + member portal + investment app UX for the country's largest mutual life insurer. American Family Insurance UX Madison anchors auto/home insurance digital UX. Kohl's HQ Menomonee Falls operates substantial e-commerce + app UX across ~$17B revenue + ~30K-product catalog. Harley-Davidson connected motorcycle UX (post-2014 Harley-Davidson Connect program) supports premium B2C + lifestyle UX. UW-Stout Industrial Design is one of the country's most respected industrial + UX design programs supporting WI design talent pipeline. WI's 7.65% top bracket catches Senior + Director UX comp at $250K+ TC but is substantially lower than MN's 9.85% top.
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More on Wisconsin
Salaries by profession, top-paying roles by industry, and an economic breakdown for Wisconsin in 2026.
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