Business

Marketing Manager Salary in Iowa (2026)

The average Marketing Manager in Iowa earns around $158,000/year. After taxes, your estimated take-home is $113,867/year ($9,489/month).

Take-Home Pay Breakdown

CategoryAmount
Annual Take-Home Pay
$113,867
Monthly Take-Home Pay
$9,489
Biweekly Take-Home Pay
$4,379
Hourly Take-Home Pay

based on 2,080 hrs/year

$55/hr
Federal Tax
$26,654
State Tax
$5,392
FICA Taxes
$12,087
Effective Tax Rate

total taxes ÷ gross salary

27.93%
Estimates only — not tax advice. · Full disclaimer →

Want to model 401(k), HSA, or pre-tax contributions against your full salary? Open the salary calculator

Got a year-end bonus, sign-on, or retention payout? See the bonus calculator

RSU vesting on top of base? Federal flat-22% withholding often under-withholds at higher brackets. Open the RSU calculator

1099 contract work or side gigs? Self-employment tax adds 15.3% on top. Open the 1099 tax calculator

Key terms:···

Marketing Manager Salary Ranges in Iowa

Entry Level (0–3 yrs)

$105,000

/year

See tax breakdown →

Mid Level (3–7 yrs)

$158,000

/year

See tax breakdown →

Senior Level (7+ yrs)

$240,000

/year

See tax breakdown →

Not all Marketing Managers earn the same — not even close

Iowa's marketing manager market is anchored by Casey's General Stores HQ Ankeny (Fortune 500 ~$15B + ~2.6K convenience stores + the substantial Casey app + Casey rewards + post-2024 Casey loyalty), Hy-Vee HQ West Des Moines (substantial private grocery ~$13B + Hy-Vee Aisles Online + post-2020 Hy-Vee e-commerce growth), Principal Financial Group HQ Des Moines (the substantial Principal retirement marketing + asset management brand), John Deere Iowa (the substantial John Deere ag marketing + dealer network + post-2024 John Deere precision ag marketing), Vermeer Pella + Pella Corporation + HNI Muscatine + Winnebago Forest City (B2B + consumer industrial marketing), Athene USA + Sammons Financial + EMC Insurance + Wells Fargo Des Moines marketing, UnityPoint Health + MercyOne healthcare marketing, plus Drake + UI Tippie + ISU Ivy Marketing pipelines.

VP Marketing (Principal / Casey / Hy-Vee)

$215,000–$425,000+ TC

Senior marketing leader at Principal Financial + Casey + Hy-Vee + John Deere

Senior Marketing Manager (Principal Financial)

$108,000–$168,000+ bonus

Principal Financial Des Moines · retirement + asset management + insurance brand

Senior Marketing Manager (Casey General Stores)

$98,000–$155,000+ bonus

Casey Ankeny · c-store brand + Casey app + loyalty + post-2024 brand refresh

Senior Marketing Manager (Hy-Vee Aisles Online)

$95,000–$148,000+ bonus

Hy-Vee West Des Moines · grocery + Aisles Online + e-commerce marketing

Senior Marketing Manager (John Deere Ag)

$108,000–$165,000+ TC

John Deere Waterloo + Davenport + Dubuque + Ankeny · ag marketing + dealer network

Senior Marketing Manager (Vermeer / Pella / HNI / Winnebago)

$92,000–$142,000+ bonus

Vermeer Pella + Pella Corp + HNI Muscatine + Winnebago · industrial + consumer marketing

Senior Marketing Manager (Athene / Sammons / EMC)

$98,000–$155,000+ bonus

Athene Apollo + Sammons + EMC · annuity + life insurance + workers comp marketing

Senior Marketing Manager (UnityPoint / MercyOne)

$85,000–$132,000

UnityPoint Health + MercyOne · healthcare marketing + the substantial IA multi-state

Mid-Level Marketing Manager (3-6 yrs)

$68,000–$108,000

Functional MM at IA major employers · transitioning to senior band

Junior Marketing Manager (0-3 yrs)

$52,000–$72,000

Drake + UI Tippie + ISU Ivy + UNI Marketing pipeline · entry band

Worth knowing: Casey's General Stores HQ Ankeny + the substantial Casey app + loyalty platform is one of the country's distinctive concentrated US single-state c-store marketing anchor and a feature most national marketing surveys understate for IA. Casey's General Stores (Fortune 500 ~$15B + ~2.6K convenience stores across Midwest 16 states + the substantial Casey Iowa-anchored c-store + the substantial Casey app ~10M users + Casey Rewards loyalty + the substantial post-2024 Casey loyalty platform expansion + the substantial Casey pizza + made-to-order food program + the substantial Casey CFA Robert Myers leadership) supports substantial IA c-store marketing. Senior Casey marketing managers clear $98-155K+ bonus. Hy-Vee HQ West Des Moines (substantial private grocery ~$13B + ~285 stores Midwest + Hy-Vee Aisles Online + the substantial post-2020 Hy-Vee e-commerce growth + Hy-Vee PerksPlus loyalty + Hy-Vee market grille + Hy-Vee Dollar Fresh) supports substantial IA grocery marketing. Principal Financial retirement + asset management brand + John Deere ag marketing + Vermeer + Pella + HNI + Winnebago industrial + consumer marketing + Athene + Sammons + EMC insurance marketing + UnityPoint + MercyOne healthcare marketing rounds out IA marketing. IA flat 3.8% + IA RTW since 1947 + IA inheritance tax repealed Jan 1 2025 + IA property tax ~1.50% anchor the IA marketing proposition.

Calculate Your Exact Take-Home Pay

Add 401(k) contributions, HSA, dependents, and more to see your personalized take-home.

Open Full Calculator

Frequently Asked Questions

Find answers to common questions about your taxes and our calculator.

Compare Two States

See how income tax, take-home pay, and total tax burden differ between any two US states side by side.

State 1

State 2

Marketing Manager Salary in Other States

More on Iowa